It’s not hyperbole to call DualShot Recorder an overnight sensation.

It took only 12 hours from the time it was released to hit number one on the App Store’s list of top paid apps. It was a surprise success – but what’s even more surprising is the app’s origin story: it all started with a cadre of friendly neighborhood squirrels and their favorite caretaker.

Derrick Downey Jr. built a career on short-form videos documenting his interactions with the squirrels that visit his patio in LA. His Instagram and TikTok accounts each have well over a million followers (myself included) who know well the regular cast of characters: Maxine, Richard, …

Read the full story at The Verge.

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